GeekOut develops new media and publishes content on Roblox by collaborating with creators worldwide. Roblox, one of the world's largest virtual creative platforms, boasts over 70 million DAU. GeekOut envisions a future where "immersive media" is accessible to everyone.
Communication has evolved from mass media to the web, and now to social media. While social media has sped up information processing, it has also made it harder for audiences to focus on individual pieces of content. As a result, the media industry is shifting its focus to immersive content like games and the metaverse. However, creating such content is challenging, and its adoption in company and brand communication has been slow.
GeekOut believes this issue can be solved by utilizing the Roblox platform. To further integrate Roblox into everyday life, GeekOut is collaborating with the Roblox team to promote the platform's use among individuals and companies in Japan. We are developing immersive contents based on familiar IPs like manga and anime, as well as solutions that make it easy to utilize immersive media.
Avatars
Multi-device
Multilingual
support
Development
Digital item
trading
Immersive Ads
Topics
-
Press Release“GeekOut Studio” has been launched to support the success of Roblox creators.
-
Topics『Doraemon Nobita’s Go-Go Ride!』Video Contest on Tiktok
-
Press ReleaseGeekout Extends $20M Creator Incubation Program to Roblox Community with New IP License Structures "Kodansha and several other IP holders have been confirmed as initial participants in these new offerings"
Solution & Alliance
Our Solution
Company
Profile
We contribute to the development of the creator economy and mass adoption of emerging technologies by working with "geeks” who are passionate about emerging technology platforms. By collaborating with corporate brands and users who are seeking and challenging themselves to find new ways of communication, we will contribute to the development of the creator economy and promote mass adoption of emerging technologies.
- Company name:
- GeekOut K.K
- Address:
- 2-20-7 Azabujuban, Minato-ku, Tokyo
- Representative:
- Soichiro Tanaka
- Establishment:
- March 2022
- Business:
- Immersive media business
CEO
Soichiro Tanaka CEO
After studying philosophy and ethics at Kyoto University Graduate School and obtaining a master's degree in literature, he worked in product management and business development for domestic and overseas ad technology platforms, and as an advertising technology consultant for major online publishers. In 2022, he founded GeekOut K.K. to support creators and promote mass adoption in the emerging technology field, and assumed his current position.